With the 9th edition of Kevin Durants shoe-career, Nike is bringing it on all ends this time.
The first pair of KDs with Flyknit upper, a newly constructed zoom-cushioning and a ass-whopping design.
Designed by basketball-mastermind Leo Chang, who said he wanted to make a “running shoe” for KD to play in. With his aggressive style of play, KD covers a lot of ground during a season. Every game he runs more than 6500 meters on the floor, then add jumping and sliding. Just check this data-tracking of a regular game when you are Kevin Durant…
Starting with the new Nike Air Zoom-cushioning, designed to give an even closer ride to the floor while not ascrificing any bounce.
Divided in to two parts, the forefoot is just 10mm thick while the heel and midfoot cushioning is 16mm. Nike changed the content of the cushioning, removing the foam that was previously used and adding more zoom air.
To make the KD9 even quicker and prepared to stop on a dime, the construction of sole has updated flex grooves that goes with the different thickness of the cushioning to make sure you are as protected and as speedy you can be when changing directions on the floor.
Nike and the design team started working on this outsole in 2013 to get it ready for todays game.
The upper is constructed as a bootie with the finest flyknit material available in a honeycomb design, giving it a socklike feel while never letting go off your protection when making your lateral moves.
While a little tricky to put on, the fit is truly amazing and you never want to take them off.
On the heelcounter is a piece of plastic with the KD-logo giving some props to Kevins pasttime hobby, photgraphing.
How did we manage to get that plastic logo into Andrew Bernstein?
Well, we didnt but designer Leo Chang explains that the texture and feel of the plastic is done to emulate the feel of an oldschool camerahouse.
It’s all in the details.
A game changer.